Maruti opens 745 ARENA showrooms in 3 years

Maruti Suzuki on Monday announced that in three years it had opened 745 ARENA showrooms across India, taking the total sales outlet numbers to over 2,300.

Maruti Suzuki introduced the ARENA showrooms in 2017. Through these, the automaker sells models like Swift, Dzire, Vitara Brezza, Alto, S-Presso, WagonR, Celerio, CelerioX and Ertiga.

Arena showrooms offer digitised, connected, personalised and digitally integrated car buying customer experience with over 21 digital touchpoints.

On the three-year completion of Maruti Suzuki ARENA, Shashank Srivastava, Executive Director - Marketing & Sales, Maruti Suzuki India Ltd, said, “Maruti Suzuki ARENA was launched after listening to and meeting the expectations of a modern, dynamic and young audience.”

“Celebrating its third anniversary fills all of us with great pride as it marks a transformation of our network and is a testimony of our commitment to customer satisfaction - the single-largest motivation behind our expansion, innovation and design. We are delighted to celebrate over 745 Maruti Suzuki ARENA showrooms, and we look forward to offering more revolutionary customer car-buying experiences,” he said.